LimeLight Group


Our Most Loved & Read Blog Posts

Alert: Vacation in Progress!

By Kimberley King | Jun 28, 2019

My palms are sweaty and my heart is racing. I just hung up with my business coach. The topic of our conversation? It wasn’t about sales quotas, business targets or shrinking margins. It was about my impending vacation in the South of France. The reason for my anxiousness? The thought of disconnecting and not checking email. When was the last time you had a real vacation?

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Hire a Professional MC for Your Next Event

By Kimberley King | Jun 12, 2019

The right master of ceremonies (or MC) can help an event run effortlessly—or at least make it look that way.  Finding the right professional MC to lead attendees through a packed program takes a little know-how, and that’s where LimeLight shines!  Ignite Magazine asked us for some advice on how to master your MC smarts, and we were delighted to share what we’ve learned over the past decade!

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Crucial Conversations: The Pre-Event Call

By LimeLight Group | May 16, 2019

It's time to tee up a call with your speaker and your management team. This call is paramount. Allow between 30-45 mins for these calls and be prepared with solid insight about the event, theme, audience composition (Male-Female ratios, age ranges, geographic make up, whether or not spouses attend, etc) and most importantly–your desired outcomes for the session. Basically, it should inform the speaker about what keeps management  and attendees up at night--and how he/she can deliver the most tuned-in, relatable message.

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How to Market Your Event When You are the Marketing Department

By Kimberley King | Apr 16, 2019

Let’s face it - one of the biggest measures of success for any event is attendance.Sure, we want amazing speakers, a great social night, on-time catering and fantastic reviews. But, first you’ve got to get bums in seats. Right?Marketing your next event when you have a team of experts is easy - not so much when YOU ARE THE MARKETING DEPARTMENT.

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How to Find a Speaker 101

By Kimberley King | Apr 1, 2019

So. You got the memo. The big team meeting is coming up and you are responsible for teeing up the keyonote. What?? You’ve never done this before. You just attend these meetings and marvel at the incredible talent on stage and all the details that are so seamlessly coordinated. Now you are in the drivers seat? Yup. And you are going to be fabulous! Just keep reading!

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Speaker Gifts – What’s the Best way to Thank our Keynote?

Posted Mar 12, 2019

“What sort of gift can we give the speaker?” This is a question we get asked a lot. The truth is, when you’re working with a paid professional speaker, gifts are unnecessary. In fact, speakers sometime find them cumbersome (especially if they’ve traveled to your event). If you feel compelled to do it – make sure it’s transportable. Another idea would be to make a donation to charity on his/her behalf.

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How to Maximize your RSP (Return on Speakers)

By Kimberley King | Jul 5, 2018

If you are working on your 2018/2019 budgets and thinking ahead to the strategic meetings and conferences that are on the planning table, you are likely thinking about all the ways you can stretch your meeting dollar.  We see clients working hard to negotiate the best contracts with hotels, reviewing F&B budgets, scrutinizing AV orders, but not necessarily taking a look at speaker budgets.  This is an area that deserves some exploration!

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You Just Can’t Google That!

By Kimberley King | Jul 5, 2017

You can find all kinds of speaker options on the internet right? Yes. But a great speaker is good before, during and after a presentation. A great speaker does their homework. They are easy to deal with and passionate and authentic about how they approach their audience. They are low maintenance and they deliver high value.

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